Reimagining places in a world of turmoil: PLACExNordic 2024 is coming to Tallinn on May 16th and 17th.
People from the fields of economic development, place marketing, talent attraction, investment promotion, tourism, and place development will come together to co-create and be inspired.
As part of a fantastic lineup this year, Kata Varblane and Eliis Randver from Enterprise Estonia will introduce some of the building blocks of our digital ecosystem:
Leveraging advanced digital tools to attract FDI
The Estonian Investment Agency has been developing and using advanced digital tools and AI to save on working hours, increase effectiveness and quality, and provide standardisation to improve overall user experience.
Even though these tools are designed to increase location attractiveness for foreign investors, the same thought processes and tools can be adjusted for many use cases.
At PLACExNordic, you’ll have the opportunity to learn how Estonia has created:
– A value proposition tool that enables users to put together personalised value propositions for an initial sales pitch in less than a minute.
– EIA, an electronic investment advisor that offers e-consulting services to efficiently sort and handle information requests.
– The Suve chatbot for solving simple queries quickly and gathering useful data.
– The ComparEST location attractiveness tool, which allows users to compare Estonia with other nations at the click of a button in a visually appealing way.
If you’re in the field of place marketing, talent attraction, investment promotion, economic development, tourism or place development, don’t miss this one!
More about the conference here, or go straight to…
Excited to see you in Tallinn in May!
