Estonian Sten Saar is one of the three founders of Zego, writes Estonian business daily Äripäev. One of Zego’s investors is a Estonian Taavet Hinrikus, serial unicorn builder and founder of Wise (former TransferWise).
Estonia, the unicorn factory
Estonia is the world leader in unicorns per capita. Despite a population of 1.3 million people, the country has been the birthplace of six unicorns so far: Skype in 2005, Playtech in 2007, TransferWise in 2015, Bolt in 2018, Pipedrive in 2020 and Zego in 2021. That’s 4.6 unicorns per capita. And the time lag between the creation of each following unicorn is constantly decreasing.
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