Estonia is an emerging hub for global e-commerce activity. World-class IT skills have created numerous e-commerce applications and are supported by leadership positions in enablers such as online trust, payments and digital logistics.
World-class skills in e-commerce systems, location technologies and process automation. | |
Strength in e-commerce enablers including cyber security, payments and digital logistics. | |
Digital environment supporting rapid innovation, development and launch of solutions. | |
Trustworthy legal environment within EU and Eurozone. | |
20 years track record of delivering online services in B2C, B2B and B2G sectors. |
As the world’s most digitally enabled nation, Estonia has been delivering consumer, business and government services online for over 20 years.
World-class IT skills in areas including software development, location technologies, digital marketing and process automation have created numerous e-commerce solutions. Adcash’s digital advertising technology is trusted by Alibaba and 200M unique users every day. Google has conducted location-based technology R&D in Estonia and ReachU solutions are trusted by global telecoms companies. E-commerce platform providers Linnworks and Erply were born and continue to have significant engineering and client service operations in Estonia.
Estonia also possesses expertise in numerous e-commerce enablers. Online trust is a particular strength thanks extensive use of electronic ID, Blockchain technology and a cyber security sector which ranks number one in Europe. Estonia is home to some of the world’s leading payment service providers including Fortumo and in digital logistics Cleveron’s solutions are utilised in Walmart, ASDA and Inditex’s multi-channel experience. Estonia will be among the first countries in the world to offer 5G infrastructure (with pilot networks already launched).
Further success is expected thanks to Estonia’s value proposition including one of the most competitive business environments in the EU; high IT and language literacy and an advanced digital platform well suited to the rapid innovation, development and launch of solutions. Areas of innovation include harnessing A.I. to deliver personalised service, mobile commerce and enterprise management systems.
These websites can be useful when interested in the e-Commerce in Estonia:
You are also welcome to send us a request for personal e-consulting to obtain more specific information.
Estonia is a cashless society with over 99% of financial transactions occurring digitally. Electronic ID and Blockchain are widely used in FinTech applications. 80+ FinTechs ranging from innovative startups such as Wise to Blockchain leader Guardtime make Estonia a global centre of excellence for FinTech.
Estonia is not only a pioneering digital society, which has found convincing answers to the challenges of digitalization, but it also is a very green country. There is a strong societal and political will to utilize the capabilities and ecosystems. These have been developed to tackle the challenges of decarbonization of the economy and to become once again a leading player – in CleanTech and GreenTech.
Defence has always been a focal point for Estonia. The country's capable defence forces consist of a professional army, reserve forces, and national defence league, complemented by NATO allied forces. Technology entrepreneurs and engineers have teamed up with the army to develop world-class solutions for the global defence industry. When we say defence, we mean business.
Metaverse is the parallel universe or a unified universal virtual world, facilitated by the use of virtual and augmented reality headsets. In addition to the fact that existing products and services can be transferred to the Metaverse, it achieves a completely new economic environment and opportunities to create and market products and services that are unique to the Metaverse. Simply said, Metaverse has no limits in Estonia.
Estonia developed X-Road, its proprietary decentralised, distributed system in 2001 and has utilised Blockchain since 2008. World-class technical skills supported by practical experience implementing public and permissioned Blockchain’s place Estonia at the forefront of the emerging Blockchain economy.
Patient records in Estonia are digitised and secured by the Blockchain, providing a single immutable data source for healthcare professionals. With a unique digital platform and collaborative ecosystem, Estonia is positioned to lead on preventative medicine, patient self-treatment and industry efficiency.
What is it like to run a business in Estonia? How to benefit from the e-solutions and the efficiency of our business culture? What are the opportunities in specific sectors? Who to partner up with?
The Estonian Investment Agency’s team is happy to help you via its complimentary e-Consulting service, organize online or offline follow-up events such as virtual investment visits and guide you through the fairly simple process of investing in Estonia.